Insights from UNC Professor Heidi Schultz

Learn how to become a better communicator and leader through storytelling.

This resource from UNC Professor Heidi Schultz highlights why storytelling is an increasingly important tool in a modern leaders’ communication toolkit. Stories can help you win arguments, energize or entertain your team, and provoke innovative thinking. Stories speak to us, and mastering the art of storytelling in leadership can be a people management game-changer.

Storytelling in leadership white paper mockup

Key Highlights

This resource will examine:

  • Open book icon

    The ancient art of storytelling

  • Person with two speech bubbles icon indicating communication

    The science behind the speaker and listener's point-of-view

  • Blog icon symbolizing leadership growth and insight

    A five-step framework for developing leadership storytelling

  • Paper and pen icon for leadership storytelling

    How to find, shape, and share your stories

  • Speech bubble icon

    Why stories stick when other information falls away

UPCOMING

Conferences and Events

  • October 19–21, 2025 | New York, NY

    CLO Exchange North America

    Attendees will learn from senior L&D executives across healthcare systems, biotech, pharma, and medical device companies and gain actionable insights tailored to each industry's unique challenges.

  • May 12–15, 2026 | Chapel Hill, NC

    Talent Management Institute, Spring 2026

    The Talent Management Institute provides simple, science-based, talent-building processes for driving organizational performance. Develop the skills you need to be a talent-building leader.

  • Subscribe and Stay Connected

    Sign Up for Event Notifications

    Sign up for notifications about upcoming UNC Executive Development conferences and events.

Contact Us About Your Organization's Needs

Pavilion with columns and red flowering bushes at UNC
Linkedin logo Facebook logo Instagram logo Email envelope icon